We position first lettings so that the apartments go quickly, at the right price and above all to the right tenants. The first tenant mix shapes a property for the long term — which is why we take particular care here.
At the outset we determine the market-appropriate rent level. Too high and the apartments stand empty; too low and earnings potential is given away across the entire useful life. Thanks to decades of presence in the Basel market we know very precisely what a given location and fit-out standard can carry.
We then prepare the marketing in full: meaningful floor plans, professional photography, careful property descriptions and listings on the relevant portals. Viewings are organised efficiently and in blocks so that interested parties can decide quickly.
In the selection we carefully check creditworthiness, the debt collection register extract and references. The aim is never the fastest but the most durable tenancy — one that works for years. Reference projects such as the Wohnhäuser Hammerstrasse or the Helsinki-Turm in Dreispitz show how well this works: there the units were taken remarkably quickly.